Game Economics, Graphics and AI ...

Speaking to The New York Times, several game developers and some industry figures spoke out about how the gaming industry's AAA studios couldn't reasonably handle the stress of creating cutting-edge graphics

particularly in light of major waves of layoffs throughout the past two years, and several high-fidelity AAA games underperforming in the market

As former Square Enix executive Jacob Navok noted to The New York Times, "It's very clear that high-fidelity visuals are only moving the needle for a vocal class of gamers in their 40s and 50s. But what does my 7-year old son play? Minecraft. Roblox. Fortnite."

When millions are happy to play old games with outdated graphics — including Roblox (2006), Minecraft (2009) and Fortnite (2017) — it creates challenges for studios that make blockbuster single-player titles. The industry’s audience has slightly shrunk for the first time in decades. Studios are rapidly closing and sweeping layoffs have affected more than 20,000 employees in the past two years, including more than 2,500 Microsoft workers.

Optimizing cinematic games for a narrow group of consumers who have spent hundreds of dollars on a console or computer may no longer make financial sense. Studios are increasingly prioritizing games with basic graphics that can be played on the smartphones already in everyone’s pocket.

Industry figures joke about how a cartoony game like Luigi’s Mansion 3 on the Nintendo Switch considerably outsells gorgeous cinematic narratives on the PlayStation 5 like Final Fantasy VII Rebirth.

We have a market that has been in growth mode for decades,” Ball said. “Now we are in a mature market where instead of making bets on growth, companies need to try and steal shares from each other

Rami continues, "How can we as an industry make shorter games with worse graphics made with people who are paid well to work less? If we can, there might be short-term hope. Otherwise, I think the slow strangulation of the games industry is ongoing."

Reitman sees a future where most of the heavy costs associated with cutting-edge graphics are handled by artificial intelligence. He said that manufacturers were working on creating A.I. chips for consoles that would facilitate those changes, and that some game studios were already using smart algorithms to improve graphics further than anything previously seen.

Some independent developers are less convinced. “The idea that there will be content from A.I. before we figure out how it works and where it will source data from is really hard,” said Rami Ismail, a game developer in the Netherlands.

 
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If you look at the points brought up it shows the problem with current incentive model.

The demographic that wants those high fidelity AAA SP games is willing to spend money on their hardware and believes the content side should deliver more to them based on their hardware spend. The GaaS demographic spends more on the content side and believes the content side should deliver more to them based on that content spend.

You can see the issue once you compare the above two and why the content side is being incentivized to the latter group.

This is also going to be why there is going to be increasing onus on the hardware side to drive graphics forward.
 
Gamers in their 40’s and 50’s grew up with what’s now considered extremely basic graphics. The same thing will happen when Fortnite and Minecraft kids grow up. So unless you want to completely ignore the seasoned gamer demographic you will need to push the envelope.

This isn’t just a graphics problem either. Are they also saying that animation, physics, voice acting, writing etc are too expensive to make?

I get that graphics tech requires investment but that should be amortized over many years and many games. You’re not reinventing AO or TAA in every new game. I think the industry has a major efficiency problem because I don’t understand why every new game is so expensive to make when it’s mostly using well established tech.

Content is another cost but it’s the same question there - are people really designing doors and trees and fire hydrants from scratch every time or just downloading assets from a library curated over many years?
 
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