Ways to monetize the extra space on DVDs and blu-rays?

[draconian]

We all know that this generation's development costs are higher than previous generation's. Developers/publishers need to find more creative ways to monetize the games they do sell. So, my question is, why don't more game put movie/tv trailers, game demos(from other game publishers), and other upcoming game trailers on these discs. I think it would be a good source of ad revenue.


I haven't thought of it too much, but it seems like there are probably other ways to take use of that extra space.

 

[NERO]

They will likely just have more add placements within games (also throughout disk) and (unfortunately) try to curb the production costs of games. That is the simple answer.

 

[Cornsnake]

They also put all the different languages on a single disc so they only have to test one version instead of several versions.