Toshiba to put Cell in TV by 2009

one

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http://www.trustedreviews.com/tvs/news/2007/08/31/Toshiba-and-HD-DVD-at-IFA/p1

Toshiba and HD DVD at IFA
Author Riyad Emeran
Published 31st August 2007

Toshiba's big press conference at IFA was shared with the HD DVD Promotion Group. Of course this was no big surprise, considering that Toshiba has been championing the HD DVD format for the past year, producing some excellent hardware along the way.

Toshiba and the HD DVD PRG weren't scared to evangelise about their high definition format and why it is a better bet to Blu-ray, but Toshiba was also keen to give us an insight into future generations of products.

The slide below shows four areas of development for consumer entertainment. The first box highlights the interactive features that are already offered by HD DVD, something that Toshiba was keen to point out isn't available on Blu-ray. Far more intriguing however, was the talk of Toshiba leveraging its CELL chip technology. Of course the CELL chip is best known for powering the PlayStation 3, but it was actually developed by Sony, Toshiba and IBM. Toshiba was very clear that the CELL chip will feature in future TVs, giving them significant processing power. In fact Toshiba stated that there will be TVs incorporating the CELL chip by 2009.
5391-FutureToshiba.jpg
 

Shifty Geezer

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Not really. Promises often don't amount to much! I was supposed to have been able to buy a £300 720p SED TV by now, and Cell was supposed to out a while (two years!) ago. We're looking at what? Perhaps 6-8 months, maybe more, before they show Cell actually doing something in a CE device, and another year after that to buy them. Two years after that to buy them in Europe! And they're the leaders pushing Cell tech, which means other devices will be a long way coming. I guess TV tech is going to crawl along for a bit longer.

Have Toshiba contributed anything to the Cell development community software-wise? We've had a couple of demos, and the digital make-over one was excellent. Is anyone getting to see the code for that?
 

patsu

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Have Toshiba contributed anything to the Cell development community software-wise? We've had a couple of demos, and the digital make-over one was excellent. Is anyone getting to see the code for that?

Yes. Toshiba contributed to the Cell Linux development (even until today). They call their Cell reference platform "Celleb".
 
Upscaler looks very good. I wonder however, how it will deal with noise / image compression artifacts.
Anyway I will definitely consider this one as my next TV.
My current TV is 1990 year 21" tube =))
 

Shifty Geezer

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There's a video here. Doesn't show the quality of upscaling very well, but the little I could guess from the zoomed in pics, it's an effective algorithm of the sort the FBI have been using in movies for years to see faces reflected in someone's eye and to identify what 3 letters a blob or four grey pixels on the bottom corner of a briefcase is!
 

one

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FWIW the article says it's particularly effective for letters. Image Super Resolution is applicable not only to SD->HD, but also to HD->HD. It uses 4-5 SPEs. For 48 SD MPEG streams / 8 HD MPEG streams playback, memory bandwidth and I/O are the actual bottleneck rather than Cell.

Since the timeframe matches with that of 45nm Cell BE, I guess power usage will be acceptable for TV by then. Maybe it's when PS3 Cells can be put onto CE goods.
 

SPM

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Hmmm I wonder how long it will take Sony to put a PS3 in a TV to give all these effects plus a bluray player, plus PVR, plus home computer/Internet PC, plus games.
 

patsu

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At least one hi-end Toshiba Laptop model will use SpursEngine.

I am guessing they will also use SpursEngine for Toshiba HD TV. The CBE is only used for/by R&D.
 
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