winstonsmith1978
Newcomer
What do you think is the main and final goal of the Xbox brand for Microsoft?
The obvious answer is that Microsoft wants to take over everyone’s living room with a single device that becomes a computer/games system/movie player/music player/web browser/Tivo/cable box, etc. The problem is, how does Microsoft take over the industry without pissing off the very hardware companies that act as the core for the Windows operating system.
It seems that Microsoft’s answer is to take baby steps and slowly wean themselves off of the 3rd party vendors such as Dell, Gateway, Intel, etc. In other words, the Xbox was just a way to get their foot in the door, the 360 offers a lot of connections to other media devices (iPods, computers, PSPs) but isn’t a full fledged computer. Xbox 3 might have two sku’s: 1 = a games system like 360/2 = a full fledged computer. Maybe by Xbox 4, Microsoft will simply ditch any attempt to mask their goal of replacing all media devices.
I picture an Xbox, in the future, that tries to replace every device in the living room becoming a software and hardware monopoly. Am I wrong in thinking this is Microsoft’s intent?
The fact that Intel is trying to get into the living room game with ViiV shows that they’re afraid that Microsoft, one day, won’t need Intel. Sony is obviously trying to attempt the same thing with PS3 and beyond.
The interesting thing, with Sony, is that they don’t have to worry about pissing off the Dell’s and Intel’s of the world. This is the reason why Sony is creating a full fledged media device now(PS3). Microsoft has to play nice for the time being but it seems like they will slowly introduce more and more with each Xbox.
So, if this is truly Microsoft’s goal, then how do they actually pull this off? How long would something like this even take? 10 – 20 years?
One option for Microsoft is to simply include the hardware vendors into the scheme of things. So Microsoft could create the Xbox architecture and sell Xbox game systems. Then, let Dell, Samsung and others take that architecture and offer other features on top of the gaming features and sell them separately. This of course, only works if Microsoft wants to share.
So where do see Microsoft with the Xbox brand 10 – 20 years from now?
The obvious answer is that Microsoft wants to take over everyone’s living room with a single device that becomes a computer/games system/movie player/music player/web browser/Tivo/cable box, etc. The problem is, how does Microsoft take over the industry without pissing off the very hardware companies that act as the core for the Windows operating system.
It seems that Microsoft’s answer is to take baby steps and slowly wean themselves off of the 3rd party vendors such as Dell, Gateway, Intel, etc. In other words, the Xbox was just a way to get their foot in the door, the 360 offers a lot of connections to other media devices (iPods, computers, PSPs) but isn’t a full fledged computer. Xbox 3 might have two sku’s: 1 = a games system like 360/2 = a full fledged computer. Maybe by Xbox 4, Microsoft will simply ditch any attempt to mask their goal of replacing all media devices.
I picture an Xbox, in the future, that tries to replace every device in the living room becoming a software and hardware monopoly. Am I wrong in thinking this is Microsoft’s intent?
The fact that Intel is trying to get into the living room game with ViiV shows that they’re afraid that Microsoft, one day, won’t need Intel. Sony is obviously trying to attempt the same thing with PS3 and beyond.
The interesting thing, with Sony, is that they don’t have to worry about pissing off the Dell’s and Intel’s of the world. This is the reason why Sony is creating a full fledged media device now(PS3). Microsoft has to play nice for the time being but it seems like they will slowly introduce more and more with each Xbox.
So, if this is truly Microsoft’s goal, then how do they actually pull this off? How long would something like this even take? 10 – 20 years?
One option for Microsoft is to simply include the hardware vendors into the scheme of things. So Microsoft could create the Xbox architecture and sell Xbox game systems. Then, let Dell, Samsung and others take that architecture and offer other features on top of the gaming features and sell them separately. This of course, only works if Microsoft wants to share.
So where do see Microsoft with the Xbox brand 10 – 20 years from now?
