Redmond (WA) - In an exclusive interview with Tom's Hardware Guide, one of Microsoft's lead representatives on the DVD Forum Steering Committee said that decisions regarding whether his company and Intel would back and promote HD DVD as a high-definition video disc standard, were determined only within the last few days. Prior to some critical recent developments and announcements, both companies - which had proclaimed neutrality - may have been ready to back Blu-ray.
"Until now, we viewed ourselves more as a technology provider for both groups," said Jordi Ribas, Microsoft's director of technology strategy for Windows Digital Media, and a key developer of the VC-1 codec currently in use by both HD DVD and Blu-ray. He revealed that Microsoft and Intel had produced a list of what he called "key requirements for the success of next-generation DVD." For several months, while those requirements were being circulated, both companies worked on developing key standards to be implemented by both formats. Ribas said he was directly involved with implementing the VC-1 codec, and also worked jointly with Disney to produce the iHD interactive layer considered by both camps, but eventually adopted only by HD DVD (Disney is a member of the Blu-ray Disc Association.) During that time, Intel and Microsoft both maintained their public neutrality. But very recently, from the two companies' perspective, things started unraveling unexpectedly for Blu-ray.
"Our decision is based mainly on where the formats are today," Ribas said, referring to Microsoft. "A year and a half ago, both format organizations had very similar goals, and to some extent, the story of Blu-ray was actually very powerful. It had higher capacity, it had what we would consider benefits at the time. But then as time went on, and we'd seen what's the reality of both formats today, and what were promises versus what's proven and what's real, that's when we decided to make the decision."
