Nod, their piecemeal strategy works somewhat kind of OK when there isn't entrenched competitors. Google search and G-mail are their only successful products that succeeded in that environment, IMO. Android was basically only competing with a fledgling iPhone. Google Docs didn't have much competition from online cloud based document editing services. They bought YouTube which was already popular before they were bought.
I suppose technically there isn't a 800 lb. game streaming gorilla yet, but game streaming is already facing an uphill battle against the 3 console makers not to mention mobile devices (smart phones and tablets) as well.
IMO, they really need to be launching as close to a full fledged product rather than something that is more of a proof of concept.
Will this be something like Google Glasses and fail relatively quickly? Will it be something like YouTube Game Streaming and die a long slow death? Will it be something like G-mail and take multiple years to finally unroll all promised features (by which time they'll likely be passed up by their competitors unlike Gmail?).
I don't think this is a market where they have the luxury of doing a slow rollout as they've done with most of their products that eventually became established products.
Regards,
SB
