Join Date: Jan 2002
NVIDIA PureVideo Technology Brings Home Quality to the PC
NVIDIA PureVideo Technology Brings Home-Theatre Quality Video To The PC
Enabled by a dedicated, programmable video-processing engine found on the Company’s award-winning GeForce 6 Series GPUs, PureVideo technology eliminates the trade-off in quality traditionally associated with video on the PC by executing an advanced set of algorithms typically found in high-end consumer electronics devices. PureVideo technology eliminates the need for separate hardware or chipsets and takes the load off the PC’s multi-purpose central processing unit (CPU) to deliver to consumers, high-quality video playback at resolutions up to 720p and 1080i.
“The personal computer has never been well-regarded for its abilities to deliver high-quality video playback,” said Dan Vivoli, executive vice president of marketing at NVIDIA. “The GeForce 6 Series with PureVideo technology finally merges the flexibility of the PC platform with the capabilities of high-end consumer electronics to give consumers more choice over how they experience video.”
Recent analyst reports cite that the adoption of HD is on the rise, with an estimated 60 million households expected to embrace high-definition devices by 2008 . Similarly, 33.5 million US households are expected to adopt digital video recorder (DVR) technology in the same time period .
Key features of PureVideo include:
“The programmability of the PureVideo engine gives us more flexibility as a development platform as we are able to support key new features designed to enhance video playback, such as motion estimation, to deliver a competitive advantage to our products,” said Lewis Liaw, president of Ulead Systems, North America. “With Ulead’s products and NVIDIA GeForce 6 Series GPUs, consumers have a cost-effective solution for creating high-quality video.”
Graphics cards based on NVIDIA GeForce 6 Series GPUs with PureVideo technology are available today from leading add-in card vendors, system builders, and major OEMs worldwide. For more information about PureVideo technology or the GeForce 6 Series, please visit www.nvidia.co.uk.
NVIDIA Corporation is a worldwide leader in graphics and digital media processors. The Company's products enhance the end-user experience on consumer and professional computing devices. NVIDIA GPUs (graphics processing units), MCPs (media and communications processors) and WMPs (wireless media processors) have broad market reach and are incorporated into a variety of platforms, including consumer and enterprise PCs, notebooks, workstations, PDAs, mobile phones and video game consoles. NVIDIA is headquartered in Santa Clara, California and employs more than 2,000 people worldwide. For more information, visit the Company’s Web site at www.nvidia.co.uk.
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