Dave Baumann
08-Jan-2003, 17:58
<p align="center">NVIDIA EXPANDS "THE WAY IT'S MEANT TO BE PLAYED" PROGRAMME TO MACINTOSH
NVIDIA Teams With Aspyr to Launch Logo Programme for Macintosh Gamers</p>LONDON - JANUARY 8th, 2003 - NVIDIA Corporation (Nasdaq: NVDA), the worldwide leader in visual processing solutions, today announced that it has teamed up with Aspyr, the industry-leading publisher of games for the Macintosh, to expand NVIDIA®'s "The Way It's Meant to Be Played" programme. Successfully introduced for PC games earlier this year, the NVIDIA logo program singles out those games that play best on NVIDIA hardware, making it easier for consumers to recognise products designed to deliver mind-blowing gaming experiences.
"Aspyr and NVIDIA are working closely together to bring state-of-the-art graphics and the best game titles available to the Macintosh platform," said Michael Rogers, president at Aspyr. "The combination of our games and NVIDIA graphics technology is tough to beat. By featuring 'The Way It's Meant to Be Played' logo on selected retail packaging in the future, we're letting gamers easily locate where the best gaming experiences for the Mac can be found."
About NVIDIA
NVIDIA Corporation is a market leader in visual computing technology dedicated to creating products that enhance the interactive experience on consumer and professional computing platforms. Its graphics and communications processors have broad market reach and are incorporated into a wide variety of computing platforms, including consumer digital-media PCs, enterprise PCs, professional workstations, digital content creation systems, notebook PCs, military navigation systems and video games consoles. NVIDIA is headquartered in Santa Clara, California and employs more than 1,400 people worldwide. For more information, visit the company's Web site at www.nvidia.co.uk.
NVIDIA Teams With Aspyr to Launch Logo Programme for Macintosh Gamers</p>LONDON - JANUARY 8th, 2003 - NVIDIA Corporation (Nasdaq: NVDA), the worldwide leader in visual processing solutions, today announced that it has teamed up with Aspyr, the industry-leading publisher of games for the Macintosh, to expand NVIDIA®'s "The Way It's Meant to Be Played" programme. Successfully introduced for PC games earlier this year, the NVIDIA logo program singles out those games that play best on NVIDIA hardware, making it easier for consumers to recognise products designed to deliver mind-blowing gaming experiences.
"Aspyr and NVIDIA are working closely together to bring state-of-the-art graphics and the best game titles available to the Macintosh platform," said Michael Rogers, president at Aspyr. "The combination of our games and NVIDIA graphics technology is tough to beat. By featuring 'The Way It's Meant to Be Played' logo on selected retail packaging in the future, we're letting gamers easily locate where the best gaming experiences for the Mac can be found."
About NVIDIA
NVIDIA Corporation is a market leader in visual computing technology dedicated to creating products that enhance the interactive experience on consumer and professional computing platforms. Its graphics and communications processors have broad market reach and are incorporated into a wide variety of computing platforms, including consumer digital-media PCs, enterprise PCs, professional workstations, digital content creation systems, notebook PCs, military navigation systems and video games consoles. NVIDIA is headquartered in Santa Clara, California and employs more than 1,400 people worldwide. For more information, visit the company's Web site at www.nvidia.co.uk.